Tabitha Potts - our success story

Tabitha Potts is the brains behind Mimimyne, a website specialising in eco-friendly children's clothes, furniture and toys.

She used the market research collections at the Business & IP Centre to gather the information about her markets - childrenswear, toys and furnishings - to create a convincing business plan.

As well as selling ethical products, Tabitha has aimed for an eco-friendly approach to each aspect of running a business; for example, cutting down on carbon emissions by shipping directly from the supplier to the customers. Watch the video to find out more.

Visit the Mimimyne website