Google AdWords: Get the most from your pay per click

Web experts Lucidica look into the rabbit hole that is ‘pay per click’ advertising through Google and other networks and explore the hidden features and options that can increase your return on investment.

Have you got your campaigns setup correctly?
Are you getting a return from the content network?
Have you tried any bi-variate testing?
How much revenue can you squeeze out of each pound spent with Google Adwords?

Whether you’re spending £50 per month or £5,000 per month this course can help you understand where your money is going and what is truly working for you.

About Thomas Jeffs and Lucidica

Thomas has over 10 years experience in supporting and consulting to small businesses in the UK. He is one of London’s most sought after small business IT specialists with a wide range of expertise, from setting up websites, managing e-commerce sites to technology products and hardware. He is also the Centre’s expert on e-marketing and search engine optimisation. He co-founded Lucidica in 1999 and now employs 15 staff.

Event details

Who should attend? Any small business looking to advertise online
Place: British Library Business & IP Centre
Cost: £49
How to Book: Book your place online now