Insider trends: The future of e-commerce

The Internet has revolutionised the way we discover, research and buy products.

As businesses continue to adapt to these changes, another revolution is afoot: the social media revolution. Increasingly, social media is sending more traffic to websites than Google.

But that’s not all. According to Experian Hitwise, Christmas 2012 saw an increase consumer making visits to UK retail websites 86% on Christmas Eve and 71% Christmas Day respectively compared to 2011.

Put simply, businesses that don’t adapt to these changes will lose out to businesses that do. This workshop will clearly and concisely explain everything you need to know about the challenges faced, and provide techniques, tools and real-life examples to keep you ahead of your competitors.

This session includes:

A thorough and up-to-date overview of the key e-commerce trends
An exploration of the developing trends in social media and mobile commerce
Relevant examples of businesses already reacting to these trends successfully
Practical recommendations, tools and ideas to help your business react to these trends, and to harness their potential to increase profitability
An information pack to take away covering the key topics and tools covered
Discussion session

Perfect for small businesses and ideal for anyone confused about their e-commerce strategy, this workshop will help you to turn challenges into opportunities.

"Insider Trends' insight into the latest trends made the session inspiring, interesting and useful. Its breadth and expertise made it well worth the time and the fees. I’d highly recommend it."
– Shekhar Deshpande, Global Planning Director, JWT

"Superb - gave me some excellent ideas. Thank you so much – you've added real value to my planning and strategy."
– Karl Sinclaire-Anderson, Owner, Greenermobiles.com

About Insider Trends

Insider Trends, founded in 2008 by Cate Trotter, specialises in demonstrating how trends come to life and how they can be spotted and exploited. Through trend tours, presentations and workshops, Insider Trends has helped big name clients such as Philips, Nokia and American Express gain an understanding of the upcoming trends that will affect their marketplace.

Cate Trotter is one of our success stories.
See her story

Event details

Who should attend? Existing businesses looking for a new direction in which to grow, or anyone looking to start a powerful new business.
Place: British Library Business & IP Centre
Cost: £15
How to Book: Book your place online now