Advert for the International Fur Store, reverse side
Medium: Print on paper
The International Fur store was based at 163 to 165 Regent Street in London, and it was managed by Mr TS Jay. Unlike other furriers of the 19th century, who liked to advertise the exclusivity of their stores, Jay set out to create a store for everyone. His leaflets and trade cards advertised the very best quality fur for men and women, in the most up-to-date fashions, all sold at the lowest prices and for cash.