Advert for Cadbury's Cocoa 4180
Printer: McCorquodale & Co
This is the reverse of the advert.
This leaflet, featuring an illustration of children on sledges in the snow, is advertising Cadbury's Cocoa. In 1878 the successful Cadbury brothers purchased the Bournbrook estate on the outskirts of Birmingham. They wanted to open a new factory in the beautiful countryside. It comprised of 14 ½ acres of countryside and the Bourn river running through it. The name Bournville came when they substituted brook for the French word for village, ‘ville’. Bournville was an attractive area and it became known as the 'factory in a garden'. The Cadbury brothers were good employers providing their workers with housing, education and training. A school, hospital, reading rooms and washhouses were also built for the workers living in the village.