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Advert for Wright's Myrrh Tooth Soap

Advert for Wright's Myrrh Tooth Soap

Printer: Calvert Lith Co

Medium: Lithograph, coloured

Date: 1883

Shelfmark: Evan.4307

Item number: 4307

Genre: Leaflet

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During the late 19th century, many chemists and entrepreneurs made their own toothpastes. There were many varieties and competition was fierce, so advertising on leaflets such as this one was a way of ensuring that as many people as possible recognised your product.

This American advertisement features an endorsement from Professor J Taft of the Cincinnati and Michigan University Dental Colleges: "I have used your MYRRH TOOTH SOAP for several months, and am free to say that I am much pleased with it. So far as I know it has no superior if an equal, in the preparations of this kind. To none of the materials used in its composition can any objection be made; indeed they are the materials largely used in the preparation of dentifrices generally. You have certainly succeeded in producing a most excellent dental soap."

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