Advert for Scotting's Auction Room
Printer: Small, WH
Medium: Print on paper
Advertising on posters and leaflets encouraged the Victorians towards notions of consumer choice, and a world in which shopping was seen as a leisure activity rather than as a necessity. Auction rooms were a popular way of purchasing large objects like paintings and furniture. Demand governed the price in auctions, and such goods could often be bought cheaper here than new from stores.