Advert for Philip & Thomkins, meat contractors
Medium: Print on paper
Before the Victorian era, refrigeration meant keeping things cool, dry and well-ventilated. In the 1880s, meat traders recognised the possible advantages of freezing meat outright, and in doing so made possible the long-distance transport of meat for the first time.
The first ship to use electrical refrigeration was the Dunedin, which set sail from New Zealand to Britain in February 1881. The meat arrived in British markets just 98 days later and in such excellent condition that New Zealand lamb became a byword for quality.