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Advert for Venus Soap

Advert for Venus Soap

Printer: Unknown

Medium: Print on paper

Date: 1885

Shelfmark: Evan.7349

Item number: 7349

Genre: Leaflet

After the repeal of the soap tax in 1853, the English soap trade grew dramatically. Advances in science led to a drop in the cost of production, and a consequent drop in price for the consumer. For the first time the working classes could afford to use soap on a daily basis.

There was a division in use of different soaps. Advertisers would tell their customers which soaps were for the body, which for clothes-washing, and which for general domestic cleaning. Venus Soap, advertised here, was designed for laundry use.

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