Inspiring supporter action

Document type
Guidance
Author(s)
Taggart, Emma
Publisher
NCVO
Date of publication
1 November 2010
Subject(s)
Social Policy
Collection
Social welfare
Material type
Reports

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This guide makes use of a series of case studies, as well as examining some of the relevant literature and methodologies, in order to examine how voluntary and community organisations can recruit, sustain, and empower supporters in order to achieve change. The guide is divided in to four sections: recruiting supporters, sustained activism, empowering the grassroots and challenges and risks. The conclusions of the guide are based around making campaigns relevant, targeted and easily accessible as well as understanding the supporters of campaigns and being aware of risks.

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