How to get more customers to actively choose you

, 12.00 - 14.00
BIPC
Book now

Learn the new rules of crafting the most powerful communication that connects with more customers.

Get your communication working harder for you by building immediate trust, raising your visibility, and creating connection through the words and images you choose.

This workshop is for small and medium sized businesses wanting to grow to the next level, or start ups about to launch. 

How you position and describe your offering across all of your communication is the key to attracting more potential customers.  You will learn how to hone and crystalise your offering using the latest techniques that are used by the world’s biggest brands and successful start ups. 

What you will take away:

  • The latest marketing techniques that will clarify & amplify what you say to your customers to help you refine and strengthen your communication, even down to making your landing page on your website work harder for you. 
  • An approach to improving how you talk about your products, from website copy, Google ad words, and every other piece of marketing in order to immediately gain more traction with more customers.
  • Get inside access to the latest case studies and research of businesses getting it right and wrong, to inspire a new way to communicate your own business with greater success.
Walk away with new ideas you can immediately implement to strengthen all of your communication from website to social media to brochures.

This workshop is delivered by Jennifer Wirth, Founder of Active Brand Marketing. Jennifer has over 20 years of experience working as a brand and marketing strategist with blue chip companies including HSBC, O2, Boots, McDonalds, Lloyds TSB, Unilever, Johnson & Johnson, just to name a few.  She has also had two personal start-up businesses, and now supports entrepreneurs and small to medium sized businesses grow and prosper.  


Details

Name: How to get more customers to actively choose you
Where: BIPC
Show map      How to get to the Library
When: , 12.00 - 14.00
Price: £15.00
Enquiries: +44 (0)20 7412 7901
bipcworkshops@bl.uk
Book now