How to maximize Instagram for your business

, 10.00 - 13.00
British Library happy ginger woman uses her laptop in a cafe
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Learn how to craft compelling Instagram content that helps your business get noticed

Instagram can be a really effective and inexpensive tool to reach thousands of new potential buyers and increase your marketing power. The popular photo-sharing platform gives businesses a unique opportunity to create a highly personalized, up-to-the-minute story to engage new customers.


Lots of businesses struggle with knowing how to maximize their Instagram presence, with some owners not sure what hashtags to use, feeling they lack the necessary photography skills or just confused what content is relevant. With an estimated 60% of the world’s top bands currently incorporating Instagram into their marketing strategy, you are potentially missing out on a great opportunity to engage with new and existing customers if you don’t get posting!

In this workshop, you will learn how to analyze your current Instagram page, uncover its potential and better serve your business purpose.. You will discover where to find inspiration and how to plan your content to assure consistency and a cohesive, ‘on-brand’ look your followers recognize at a glance.

To set you up for success, Ewa Pietreniuk (Founder of Social Beautify) will share the most recent trends to ensure you know what content Instagram users love, and you’ll learn:

1 How to set clear social media objectives in line with your business goals.

2 What content to share to support your business goal.

3 How to establish a content strategy that is both manageable and guarantees results.

Details

Name: How to maximize Instagram for your business
Where: Business & IP Centre
The British Library
96 Euston Road
London
NW1 2DB
Show map      How to get to the Library
When: , 10.00 - 13.00
Price: £15
Enquiries: +44 (0)20 7412 7901
bipcworkshops@bl.uk
Book now