Have you ever wanted to write a business book but not known where to start, or started writing and come to a dead end?
Whatever sector your business is in, being a published author can bring huge professional benefits. Aside from being a top-notch marketing and publicity tool, putting your name to a book can infinitely improve your profile and credibility in your field. Helping you to build better relationships with clients and allowing you to communicate your unique message and brand identity to the market more clearly. And today, with so many channels to make yourself heard, that is more important than ever in achieving business success.
Books mean business - the latest in the Business & IP Centre’s sell-out series of speed mentoring events – gives you the opportunity to meet business owners, consultants and marketing experts with experience of writing their own books. Our expert mentors will be sharing their insight on the publishing industry and sharing hints and tips to help you organise your creative ideas, protect your intellectual property, create a writing schedule and stay disciplined and select the most appropriate means of publication.
Mentors for this event include:
Anis Qizilbash – Anis has used her 18+ years of sales experience to create the ‘Mindful Sales’ method, helping entrepreneurs and freelancers gain confidence, grow their sales authentically, know their worth and avoid undercharging for their services. She is the author of Grow Your Sales, Do What You Love: Mindful Selling for Entrepreneurs and Freelancers
Maria Lampert - an Intellectual Property (IP) information expert who can help you learn how to protect your brand with IP. She will be on hand to help you better understand copyright, how to protect your works and use IP effectively when releasing your writing into the public domain.
Melissa Addey – author of historical fiction novels (The Fragrant Concubine and The Consorts) and with a background in business development, Melissa is an expert on combining business and creative functions through writing and is passionate about helping aspiring authors get their words out. She was also the Leverhulme Trust funded ‘Writer in Residence’ at the Business & IP Centre during 2016, and she continues to host workshops on the themes developed throughout the residency.
Nadine Dereza – an award winning journalist, presenter and communications coach with an in-depth knowledge of the business and finance sectors, and author of Insider Secrets of Public Speaking.
Rasheed Ogunlaru – a business & life coach and motivational speaker who has written 3 books including Soul Trader. You can talk to him about the realities of the writing process, the practicalities of being published vs. self-publishing, the editing phase and how writing a book can help you raise your profile.
Tessa Stuart – an established expert in helping food businesses start, grow and prosper, Tessa regularly speaks at conferences for food entrepreneurs and start-ups on how to get your branding spot on and ensure your products are consistently noticed by customers. Tessa is the author of
Packed - The Food Entrepreneur’s Guide and Flying Off The Shelves: The Food Entrepreneur’s Guide to Selling.
Plus more to be announced
The atmosphere at our popular Speed Mentoring events is always informal, with plenty of opportunities for building connections, networking and sharing knowledge with your peers.
If you’re a small business owner with big ambitions to enter the world of writing, don’t miss this event.