The session will impart the best methods and practice for translating your business model coherently onto your website, with knowledge taken from both practical and academic sources. Drawing from years of experience in business and web development, I will teach you how to build a website that will both inform and persuade potential clients into investing in your business.
- How to make your business model clear to others.
- Translating your ideas into persuasive selling points.
- Design principles and flow of text.
- The sales funnel and how to set one up.
About the BIPC
Don’t forget we have over £5m worth of online market reports from top publishers Mintel, Frost & Sullivan, Euromonitor amongst others, company data for over 144 million UK and global companies, over 60 million patents and more. With a Reader Pass you can access all of these resources for free before or after your workshop (or in the break if you can’t keep away!) and get your business ahead of the competition.